Process and Thesis - Wayfinding in the Union

My project deals with the legibility and usability of the way finding system in the UWM Union.  The way finding system currently implemented in the Union is very disorganized, inaccurate, and attempts to “band aid” the past inaccuracies of the system.  However, these band aids are never taken off, so the wounds are just becoming infected, and the system is becoming worse and worse because of the inconsistencies.

My process originally started with way finding in malls, specifically looking at mall maps.  I shifted to something that would be more easily accessible for me, and something I use daily.  I started by looking at the directories, signage, maps, and floor names.  I instantly saw inconsistencies, such as the same floor being called the ‘lower level’ and the ‘basement’.  I also noticed restroom signs that had no symbol along with them.  What if someone can’t read? I believe we need to be more aware of catering to those with disabilities rather than just the majority.

In order to more accurately identify what is important to the students that use the union, I met with Scott Gore, the Union Director.  In the 2008 and 2009 Union Annual Survey, students were asked the question “If the UWM Union was to expand/renovate, what additional programs, services, or amenities should the Union Offer? (Check up to 3)”  In 2008 the top response, with 654 responses was to add additional seating.  In 2009, this was also the top response, with 548 responses.  Others that were deemed important are quiet/private areas, TV lounge, and additional meeting room space.

With these results, I’ve established what is most important to the students, and what should be more obviously identified on signage.  To identify some of the main “attractions” on each floor, I’ve decided to use the Noun Project as my symbol set.  However, I have found that this project does not include everything I want to use.  To solve that, I have started to create some of my own symbols that match the Noun Project, in which I may be able to submit to them in the future.

 

I’ve also looked at renaming the floors because of the “dual names” some of them have and the confusion that they cause.  To do so, I want to completely avoid the names currently in use.  I settled on Z, A, B, C, and D.

I want my final output to be in the form of a poster that will show samples of the directories and signage, but will also incorporate images of the Union with the signs being implemented.